In the eleven years since we founded Alley Interactive, it has grown from a niche technology consultancy into the go-to strategic digital partner and tool creator for some of the largest and most influential media companies, think tanks, foundations, universities, government agencies, and enterprises. Our incredible team has executed complex and high-profile site launches for
Austin and I founded Alley because there was a clear and urgent need to improve the technology behind how media and journalism was distributed on the Internet.
Recently it was our great privilege to unveil the new WordPress-based website for the Solomon R. Guggenheim Foundation and museum. It was a long and highly educational road to launch, and I want to provide a bit of a window into what happened behind the scenes.
A few months ago, this Hacker news item sparked a lively and—fittingly, for a discussion about this topic—asynchronous discussion about the role of group chat systems in open source projects and distributed companies. At Alley, we use Slack. We’re very happy with it, and it’s a really important venue for the expression of our company culture.