Not Invented Here syndrome (NIH) is the guilty pleasure that tempts engineering teams into creating bespoke approaches to problems that have already been solved. Even having your eyes opened to the temptation doesn’t immunize you from it. So, how do you know whether a bespoke solution warrants the effort or if it’s just plain hubris?
We are pleased to announce that our work for The Denver Post has been honored with not one but two Silver W3 Awards — one for overall structure and navigation (across all verticals), and one for newspaper websites. You can read more about the project itself here and see the full list of award winners on the W3 site. More information about the awards themselves follow, taken from the announcement press release.
“The W³ Awards honors creative excellence on the Web, and recognizes the creative and marketing professionals behind award winning Websites, Web Video and Online Marketing programs. Simply put, the W³ is the first major Web competition to be accessible to the biggest agencies, the smallest firms, and everyone in between. Small firms are as likely to win as Fortune 500 companies and international agencies.
The W3 Awards is sanctioned and judged by the Academy of Interactive and Visual Arts, an invitationonly body consisting of top-tier professionals from a “Who’s Who” of acclaimed media, advertising, and marketing firms.”