We rebuilt Babbel on WordPress and installed our React frontend, Irving, to quickly render it. Babbel’s goals for content marketing are to drive interest in their language-learning software, and they often use paid content to drive traffic, so instrumentation for audience engagement and their conversion funnel was a core part of the project. We collaborated with an internal team at Babbel to redesign and rebuild their digital magazine.
- Data Visualization and Research Communications
- User Experience
Alley brought a dozen different sites running several different legacy systems together on one platform. The result is one of the most sophisticated WordPress sites on the web that maintains the simplicity and usability that has made WordPress the web's favorite platform.
- Voice and Chat
People is one of the best-known media properties in the world and People.com is the go-to destination for millions of readers interested in lifestyle content, human interest stories and celebrity news. Our relaunch of People.com is now one of the largest sites on the WordPress.com VIP platform.